How would you show your client the benefits of a marketing plan?

How does nursing informatics as a communication technology influences your scope of practice and code of ethics?
November 27, 2020
How do you serve others in the profession of nursing?
November 27, 2020

How would you show your client the benefits of a marketing plan?

DQ 1 Functions of Marketing Management. Assume
you are the Marketing Manager for Target or another brand. How
would you apply the four functions of the marketing management
process in your role? In your answer, identify how a marketing
manager might realize when it is time to focus on one function or
another. You must use the text and at least one additional
scholarly source.
Guided Response:
If you select Target, you may use Video 9.1: Marketing
Success as a source. Approach this discussion
from the role of a Marketing Manager. Review several of your peers’
posts. Respond to at least two of your peers and provide
recommendations to extend their thinking. Challenge your peers by
asking a question that may cause them to reevaluate their
explanations for the four functions of management. Provide examples
that support your peers’ explanations.
DQ 2 Marketing Plan. Imagine you are consulting
with a manager of a business that sells cleaning supplies to
nursing homes. Your client wants to develop a marketing plan but
has a small budget for marketing his business. How would you show
your client the benefits of a marketing plan? If your client does
not agree with your marketing strategy for his business, explain
how you would respond and what approach you would use to convince
the client the marketing plan can be successful. You must use the
text and at least one additional scholarly source.
Guided Response:
Respond to at least two of your peers and provide
recommendations to extend their thinking. Challenge your peers by
asking a question that may cause them to reevaluate their
explanation of the marketing plan. Assume the role of the client
for at least one of your peers’ posts and present questions, as
well as reasons the client may not accept the marketing plan based
on what you have learned.

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